“Sri Lanka – a stress buster destination for the post-pandemic traveler”: Sri Lanka tourism promoted at the NAITAS Travel Show 2021
The Embassy of Sri Lanka in Manila was invited as an event partner at the 2021 edition of the National Association of Independent Travel Agencies (NAITAS) Travel Show (NTS) on 04-05 December 2021. This year, the show was held on a hybrid edition, with a virtual networking session and a physical segment in Robinsons Naga, Bicol, Philippines.
In partnership with the Sri Lanka Tourism Promotion Bureau, the Embassy showcased Sri Lanka as a post-pandemic travel destination to Filipino travel agents and travelers through tourism promotional videos and tourism brochures which were played and distributed in the physical segment of the event. Meanwhile, five (5) Sri Lankan travel agents participated at the networking sessions on 4 December 2021.
In her remarks, Ambassador Shobini Gunasekera commended the NAITAS for organizing the activity as a sign of hope that the tourism industry is gearing towards recovery amidst the prevailing challenges of the global health situation.
She highlighted in her presentation that Sri Lanka is now open for tourism as signified with the hashtag #HelloAgain. She discussed the current favorable situation in Sri Lanka in terms of addressing the pandemic especially the noteworthy milestone of attaining 70% fully vaccinated rate for its population.
She also elaborated on the country’s compact, authentic, and dynamic selling points through diverse attractions ranging from pristine beaches, lush mountains, majestic cultural sites, exhilarating adventures, ayurvedic spas and treatments, as well as contemporary offerings such as shopping and luxury leisure activities. Further, she also mentioned that the country will perfectly fit the interests and needs of post-pandemic travelers especially millennials, free and independent travelers, senior citizens, and digital nomads.
NAITAS is one of the biggest tourism associations in the Philippines. Notably, the association has planned a visit to Sri Lanka to hold their general membership and business meeting for a familiarization tour in the first quarter of 2022.
NTS is an annual travel show organized by the NAITAS. It is attended by public and private industry stakeholders, NAITAS members, travel agencies, and avid Filipino travelers.
Embassy of Sri Lanka
13 December 2021